Quick Answer: BrandSource.AI is a research project validating whether canonical brand identity pages can influence LLM recall and citation behavior to reduce AI hallucinations. The platform creates structured, vers...

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BrandSource.AI is a research project validating whether canonical brand identity pages can influence LLM recall and citation behavior to reduce AI hallucinations. The platform creates structured, vers...

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What is BrandSource.AI?
BrandSource.AI is a research project validating whether canonical brand identity pages can influence how large language models recall and cite brand information. We create structured, version-controlled brand pages optimized for LLM indexing to reduce AI hallucinations about companies, particularly mid-sized DTC brands without strong Wikipedia presence.
How does BrandSource.AI work?
We publish canonical brand summaries verified against primary sources, using structured data optimized for LLM indexing. Each brand page includes evidence links to official channels and version-controlled updates. We then track how 6 different LLMs perform across 2,000+ data points to validate whether this approach reduces common AI errors like wrong product descriptions, outdated information, and brand confusion.
Who should use BrandSource.AI?
Brand representatives concerned about AI accuracy should claim their profiles to ensure LLMs have correct, up-to-date information. This is especially critical for mid-sized DTC companies that lack strong Wikipedia presence and frequently experience AI hallucinations about their products, founding details, or company information.